CFO Advisory · Hemp, CBD & Cannabis

Financial leadership for cannabis-industry businesses, built to grow with you.

Happy CFO Advisor delivers value-added CFO services to startup, small, and mid-sized companies (under $25M in revenue) in the Hemp, CBD, and Medical & Recreational Marijuana industries — wherever you're located in the U.S.

Happy CFO Advisor logo with cannabis leaf
Happy LLC smiley logo
Why "Happy"?

The name isn't an accident.

Happiness isn't just a feeling — it's chemistry. It's driven by dopamine, the brain's reward chemical, and there are a lot of ways to trigger it: good news, a personal win, exercise... and, for millions of people, THC. Studies show cannabis use, particularly its psychoactive compound THC, triggers dopamine release in the brain. So in the cannabis and hemp industries this firm was built to serve, "dope" isn't a loaded word — it's the product.

There's a second layer to the name, too. "Dope" doesn't only mean marijuana. Informally, it also means insider knowledge — the inside scoop. Ask Dean for the dope on the latest cannabis industry legislation, and he'll give it to you straight. And in modern slang, calling something "dope" is one of the higher compliments you can pay it: excellent, impressive, the real deal.

That's the standard the advisory work is held to — which is part of why it's no coincidence that Dean is a proud member of DOPE CFO, the professional community of accounting and finance experts serving the cannabis industry.

What We Do

CFO-level support, without the full-time overhead

Fractional, value-added financial leadership tailored to the realities of running a cannabis-adjacent business — from cash flow to compliance.

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Financial Planning & Analysis

Budgeting, forecasting, and margin analysis built for the unique cost structure of hemp, CBD, and cannabis operations.

Cash Flow & Runway Management

Real-time visibility into cash position so you can make decisions with confidence, not guesswork.

Tax & Compliance Support

Guidance through the tax complexities that come with the industry, including coordination with your CPA on 280E considerations.

Fundraising & Investor Readiness

Financial models, pitch materials, and diligence-ready books to help you raise capital with credibility.

Systems & Process Setup

Right-sized accounting systems and internal controls that scale as you grow — not a one-size-fits-all package.

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Board & Investor Reporting

Clear, credible financial reporting packages that keep your board and investors confident and informed.

< $25M
Revenue range we focus on
100%
Remote — clients anywhere in the U.S.
Hemp · CBD · Cannabis
Our core industry focus
About Dean

Dean Beck, CPA

Dean is the founder of Happy LLC, dba Happy CFO Advisor — a licensed Wisconsin CPA bringing CFO-level financial expertise to growing companies in the hemp, CBD, and cannabis space. He works remotely with clients nationwide, wherever they're located.

Dean Beck, CPA DOPE CFO Member Wisconsin-Licensed CPA Remote · Nationwide Clients

Let's talk about your business.

Whether you're just getting started or scaling past your first few million in revenue, Happy CFO Advisor can help you build the financial foundation to grow with confidence.